Position: Data Analyst/Scientist: II
Location: Boston, MA
Mode: Hybrid
Note : Need local candidates to Boston, MA area.
Job Summary:
We are seeking a highly motivated team member at the Sr. Associate Market Researcher level to join our Consumer Insights team, reporting directly to the Director of Consumer Insights. This role supports Santander in measuring and improving brand health (Brand Tracking), customer satisfaction (NPS & Competitive Tracking) and key industry measures (JD Power) driving decisions that impact overall brand and operational strategy, ensuring insights are interpreted with consideration to strategic, tactical and competitive influences. While this team member will engage on a contract basis to start, the aspiration is to ultimately convert to a full-time employee.
This individual will work closely with other research, risk and operations team members (both domestic and global) while overseeing established vendor teams to manage, maintain and optimize these programs; including ownership of methodology, sample management, data analysis, quality control and ongoing program reporting – delivering results to internal stakeholders and executive management. This individual will also support the Consumer Insights Team in maintaining quantitative excellence across both ongoing and ad-hoc studies, delivering methodological and analytical output as noted.
Key Responsibilities:
• Monthly and Annual Reporting: Lead the preparation of comprehensive reports on brand tracking, NPS, and J.D. Power studies, providing clear insights and actionable recommendations.
• Ongoing support within the Consumer Insights team to deliver and maintain quantitative excellence in design and reporting across existing and ad-hoc studies.
• Collaboration & Support: Provide quantitative methodological and analytical support to the broader Consumer Insights team by assisting in the creation & execution of market research projects, coordinating project timelines, and ensuring high-quality analysis and deliverables.
Qualifications:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Education:
• Bachelor's Degree or equivalent work experience in Marketing Research, Data Science, Statistics, Business Administration or equivalent field. (Req)
Work Experience:
• Marketing Research/Insights, Quantitative Design and Analysis, Large Tracking Study Management or related experience., 8+ years (Req)
• Financial Services Industry experience., 0-3+ years (Req)
Required Qualifications:
• Experience : Minimum 8+ years of experience in market research, with a focus on qualitative analysis.
• Analytical Skills: Proficient in sample management/recruiting, analyzing large datasets, identifying trends, and drawing meaningful conclusions based on business context from quantitative and qualitative data, business/strategic performance.
Technical Expertise: Proficient in market research tools and software for data collection and completing analysis through Excel using pivot tables and formulas.
Communication Skills : Strong verbal and written communication skills, with a demonstrated ability to present complex data clearly and concisely.
Team-Oriented: Ability to work collaboratively with cross-functional teams and provide support where needed.
Preferred Qualifications:
• Experience with brand health metrics, customer experience measurement, competitive analysis and NPS surveys.
• Experience with customer satisfaction, consumer behavior studies, and trend analysis.
• Experience with calculating regression, correlations, and statistical significance.
Personal Attributes:
• Self-Starter: Proactively takes ownership of tasks, leads projects with moderate supervision, and engages confidently with teams and vendors.
• Adaptable: Thrives in a fast-paced environment with evolving priorities and challenges.
• Detail-Oriented: Meticulous attention to detail in research, data analysis, and reporting.
• Curious & Inquisitive: Eager to learn about the industry and customers, asking thoughtful questions to improve insights.
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